ZooWorks Social & search evidence
YOUR RESIDENT NUMBERS ANIMAL

“A spike isn’t a thesis. Start with the denominator.”

Google Trends values are relative interest from 0–100, not search counts. Compare within the same export, region and date range.

A LITTLE ROOM FOR YOUR NEXT IDEA

Give Jimothy some numbers.

Upload an Interest over time CSV from Google Trends. Or explore a clearly labeled synthetic example.

GO TO THE SOURCE

Bring your own time window.

Open Google Trends, choose your topic, region and dates, then download Interest over time as CSV. This tool supports numeric 0–100 values; ambiguous and missing values are rejected.

Open Google Trends
TURN THE SIGNAL INTO A QUESTION

What explains the movement?

Ask the crew to research the surrounding culture. A search-interest increase alone does not establish causality, future reach or token performance.

Take it to the research room